Being an SEO reseller, you are aware that the market is overfilled with several agencies and providers offering the same service. This makes it difficult to be different and capture clients. One of the ways to stand out of...

Discount pricing is a common strategy used by businesses to attract customers, increase sales, and remain competitive in the market. However, implementing discounts without careful planning can sometimes backfire and harm profitability. In this article, we’ll explore effective strategies...

Different businesses have different attitudes towards what drives their success. Sometimes, people might feel as though values take priority, others see the product as king, and some might emphasize the importance of the people working there. While many might...

Businesses everywhere run with unique perspectives and goals. While many things may differ from one business to another, some aspirations remain common. One such goal for businesses is to improve their presence to get more potential leads and increased...

In a society drowning in online content, e-commerce business owners need to be more mindful of what they post so that their audience stays engaged. Aside from improving their search engine optimization (SEO) and marketing strategies, they must work...

You’re missing out if you’re not optimizing your social media efforts to generate more leads. Survey data shows that 72% of marketers that have five or more years of experience say social media helps them with lead generation. The...

We are exposed to information and advertisements by many businesses every day, every second, and throughout the entire year. All are competing for our interest nowadays, but we are turning our heads away from various types of advertising. What...

You cannot ignore the momentum that eSports are getting in the entertainment sector and elsewhere, whether you are a gamer or not. You can already bet on eSports matches, you may soon be able to cheer on your country’s...

Native advertising is a marketing technique for creating ads that fit within the content of a page and blend in with its content. Native advertising is so consistent with the behaviour of the platform that the viewer perceives it...

Marketing anything in the gambling niche is difficult because the industry is so saturated. That doesn’t mean it’s impossible though. There are many ways to approach digital marketing in this area with the goal of increasing exposure and revenue....